Newell Coach

About Newell Coach

Newell Coach is a custom luxury motorhome manufacturer based in Miami, Oklahoma, founded in 1967 by L.K. Newell. Unlike most Class A builders, Newell designs and builds its own chassis and body from the ground up rather than converting a bus shell, giving it wide flexibility on floorplan, length, and interior layout. The company remains privately owned; in 2024 ownership passed to longtime company leaders Grant and Amber Kernan and Pat and Becky Dwyer. Every coach is built by hand in Miami, Oklahoma, and sold both through Newell's own inventory and authorized dealers.

How they build

Newell says it pulls design inspiration from luxury automobiles, yachts, and homes, and applies that inspiration through in-house craftsmen to deliver what it calls incomparable luxury down to the smallest detail, letting customers design a coach from a blank sheet rather than a stock chassis.

• Ground-up custom chassis and body construction
• Handbuilt luxury Class A motorcoaches
• Active suspension and steerable tag axle systems
• Porsche Design collaboration (p50 Edition)

Milestones

1. 1967L.K. Newell purchases the motorhome division of Streamline Trailer Company and completes the first Newell coach in Miami, OK
2. 1973Sold by L.K. and Opal Newell to Chuck and Letty Goldenberg
3. 1979Purchased by Karl and Alice Blade
4. 1997Newell introduces slide rooms to the market, including the industry's first flat-floor slide
5. 2017Newell introduces p50 body styling for its 50th anniversary, in collaboration with Porsche Design
6. 2024Ownership transitions to Grant & Amber Kernan and Pat & Becky Dwyer