King Star Campers
“Designed to Discover”
About King Star Campers
The Kingstar Company is a Houghton, Michigan manufacturer of truck campers, overland trailers, and horse trailers, founded in 2018 by brothers Marcus and Cal Niemela. Every Kingstar unit is designed and built in Michigan's Upper Peninsula, using stainless steel roof systems, closed-cell spray foam insulation, and (on its overland trailers) a proprietary independent air suspension system. The company grew out of the Niemela brothers' earlier hydraulics and manufacturing ventures (Boss Snowplow, Cuda Cleaning Systems, Blizzard Corporation) before entering horse trailers and, later, truck campers.
How they build
Kingstar says it "reimagined every aspect" of horse and camping trailers, applying decades of mobile-equipment and hydraulics engineering experience to solve pain points (hay loading, horse hydration, four-season insulation) that it felt the existing market had neglected.
- KRUZR truck campers
- Hydraulic folding horse corral trailers
- Independent air suspension overland trailers
- Stainless steel roof systems
- Upper Peninsula, Michigan craftsmanship
Milestones
- 1976Cal Niemela patents a multi-position V-snowplow, launching the Boss Snowplow business
- 1993Niemela brothers found Cuda Cleaning Systems, later acquired by Harbour Group
- 2005Blizzard Corporation's expanding snowplow business acquired by Douglas Dynamics
- 2018The Kingstar Company founded in Houghton, MI by Marcus and Cal Niemela, starting with horse trailers
- 2022Kingstar KRUZR K180 overland travel trailer introduced
The lineup
Truck Camper
10 models
Company reviews
Updated 28 Jul 2026This is the Google rating for Kingstar's business location — the offices and factory, not the RVs they build. Reviews there often come from employees, visitors and job applicants, so read it as a signal about the company, not the coach.
Read the reviews on GoogleRatings and review counts from Google.